It’s no secret that the way we consume news has changed – you just have to look for a newspaper to see that! But the changes go far beyond simply online and offline, a new Pew Research Center study has found. The impact is being created by the role of social media in the way […]
The digital age offers businesses a huge opportunity to stand out from their competitors and gain customer loyalty. Quote: “Smart businesses should come to realize that the customer service bar is lower— and that today, it’s easier than ever to differentiate your company from the pack with (crazy as it seems) actual quality customer service.”- […]
“It has been said that something as small as the flutter of a butterfly’s wing can ultimately cause a typhoon halfway around the world.” – Chaos Theory Chaos Theory argues that, if you change one thing, you change everything, because of the innate interdependence of everything in the world. Customer satisfaction is a lot like […]
The Council of American Survey Research Organizations (CASRO) drafted a set of guidelines to serve as an ethical framework for research work performed within social media. Last year, CASRO formed the Social Media Research Task Force to give cadence to the unique formats, behavior systems, terminologies and varied privacy expectations of the social media space. […]
